Category: Fashion Highlights
Poll: 2012 Magazine Photo Shoots
POSTED IN Articles, Fashion Highlights, Hyoyeon, Jessica, Seohyun, SNSD, Sooyoung, Sunny, Taeyeon, Tiffany, Yoona, Yuri

Our nine fashionistas don’t just shine on the red carpet or at the airport, they are also dressed to the nines in various magazine editorials or features! Given so many options this year, the team chose the top 10 magazine photo-shoots whicH best showcase how the girls’ beauty present the clothes on a high fashion level. Now it’s your turn to decide which photo-shoot reigns them all as the best magazine editorial/feature of 2012!

Please take note that you are not voting for the member in the shoot, but for the shoot that really ‘sells’ the garments or accessories.

Jessica: Coming Step, April Issue

Jessica transforms into a modern day New Yorker. Featured in garments by Coming Step, she shows that it is possible to be fashionable woman in any day.

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Seohyun – 2012 Best Red Carpet Style
POSTED IN Fashion Highlights, Seohyun

Being one of the most popular and famous group in Korea, SNSD earned more than $88m in the past year rising to become the queens of CFs with products ranging from cosmetics to food and even department stores. Not only so, SNSD was busy with appearances to various fashion events, launches and movie premieres. Let’s see among the 9 girls, who has the best red carpet style.

Seohyun
#1 Ray H&M Event
#1 Ray H&M Event
#2 M.Net 20 Choice Awards
#2 M.Net 20 Choice Awards
#3 Salvatore Ferragamo Launch
#3 Salvatore Ferragamo Launch
#4 Burberry Fashion Show
#4 Burberry Fashion Show
#5 DNKY Fashion Show
#5 DNKY Fashion Show
#6 Yeosu Expo
#6 Yeosu Expo
Brand of 2012: Wildfox Couture
POSTED IN Fashion Highlights, Hyoyeon, Jessica, Seohyun, Sooyoung, Sunny, Taeyeon, Tiffany, Yoona, Yuri | TAGGED:

Wildfox Golden Griffin Unisex Tee
I’m In Love Tee & Bianca Jaggr Muscle Tank $176
L’amour Jumper €250
‘Here Comes Trouble’ T-shirt £60.00
Ariel Mini Tee £29.00
Heart of Gold Aries Astrology Unisex Tee in Black $89
Sweater with Glitter Heart $172.75
Light Feather Fringe Tee $54.99
Seeing Stars Lennon Sweater $198
‘I Love Royal Boys’ Campfire Tee £142.00

Last year, Hyoyeon was paired up with Wildfox Couture for the category Brand Loyalty in our yearly round up. Since then, we have seen the love for this fun and funky brand spread among the members. While it’s without a doubt still Hyoyeon who is sighted most frequently in Wildfox items, everyone – except Yuri – have been spotted wearing the brand; be it at airports, TV broadcasts or official photoshoots. The frequent use means Wildfox Couture has been the most posted brand here on SoShi Styling throughout 2012, and that makes it our brand of the year.

Known for it’s soft fabrics and eye-catching prints, Wildfox Couture offers fashion with an attitude. Bold cuts and loose-fitting styles give off a youthful and spunky vibe, perfect for everyone who stay girls at heart. No wonder it has become so popular! Even though the brand carries a wide range of pieces – from dresses to necklaces – it is the tops SNSD can’t seem to resist. Loose, knit sweaters to oversized tank tops; the girls have displayed an array of casual, comfortable fashion that still manages to be stylish.

Will Wildfox stay on top, and will SNSD’s affinity for this American brand be visible next year as well? Join us in the continued hunt for the Wildfox among our girls. In the meantime, check out this years Wildfox items here and here.

Brand of 2011: Marc by Marc Jacobs
POSTED IN Fashion Highlights, Hyoyeon, Jessica, Seohyun, Sooyoung, Taeyeon, Tiffany, Yoona, Yuri | TAGGED:

It seems that the girls have become patrons of Marc by Marc Jacobs as the renowned brand topped our charts as the Brand of the Year. This diffusion line by Marc Jacobs proved to be a favorite due to the frequent appearances with the girls at the airport. They owned merchandise like apparel, bags, wristwatches, cases, and eyewear.

Known for the colorful and quirky designs, it’s not unlikely that our girls were tempted to purchase products from Marc by Marc Jacobs. Plus the modest price ranges was a huge factor to the unanimous win. We’re sure this trend will continue and the brand will be a strong contender for next year.

If purchasing their products wasn’t enough, Jessica even showed her love for the brand when she was invited along with her sister f(x)’s Krystal to the opening event in South Korea held nine months ago.

Most Viewed & Best Airport Style: Jessica
POSTED IN Fashion Highlights, Jessica

With her array of outfits that combined both style, simplicity and modesty, Ice Princess Jessica won out amongst Soshified Stylists as the member with 2011’s Best Airport Fashion.

Her trademark throughout many of her outfits was her penchant for wearing skirts, dresses and shorts, as well as her favorite Linda Farrow sunglasses, rather than the standard jeans other members opted for. She typically donned a tunic or oversized shirt/sweater to match, often times revealing her impeccable legs with such outfits. While she did not have many “stand-out” outfits, her overall consistency and ability to look like she stepped out a look-book led to her not only being named the Ice Princess, but also the Airport Princess when it came down to fashion.

Jessica didn’t only win for Best Airport Style but she also won the Most Viewed on our site! With the most fashion magazine spreads out of the members and consistent off-duty style it was evident that Jessica would rake in the most views out of the members this year. Her airport fashion trademark garnered lot of attention from fashion lovers and fans, with many fans eager to see what Jessica would wear next.

Check out Jessica’s posts from this year here!

Runner Up: Tiffany

Bag Brand of 2011: Mulberry
POSTED IN Fashion Highlights, Hyoyeon, Jessica, Seohyun, Sooyoung, Tiffany, Yoona, Yuri | TAGGED:

The girls infatuation with Mulberry bags was evident throughout this year with almost all the members being spotted with different types of Mulberry bags ranging from the popular Alexa to Tillie on their off-duty days. It seemed that the only members that had not got caught onto the Mulberry bug were Taeyeon and Sunny.

The youngest member Seohyun seemed particularly fond of this British brand owning a total of 5 Mulberry bags this year. The Mulberry bags were the perfect versatile bag for the girls being used as a perfect accompaniment for a casual to refined and classy look.

You can browse and purchase the Mulberry bags the girls have been seen with through here.

Runner Up: Balenciaga

Brand Loyalty 2011: Hyoyeon x Wildfox Couture
POSTED IN Fashion Highlights, Hyoyeon | TAGGED:

Whenever Hyoyeon was spotted with a graphic t-shirt this year, the first thing we would do would be to search Wildfox Couture shirts asap. Our dancing queen’s off stage love of Wildfox Couture begun last year when she was spotted at the airport with a soft serve face jumper and has continued on throughout this year. Hyoyeon became the unofficial brand ambassador for Wildfox with her shirt selections that reflected her own fun, unique style amongst the girls.

Wildfox and Hyoyeon make a perfect pairing for Hyoyeon’s edgy, fun style and we hope to see Hyoyeon in more Wildfox pieces in the new year! You can view all of Hyoyeon and Wildfox’s posts here.