Category Archives: Articles

Outfits of the Week

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It has been a busy week for the girls who have been doing week long promotions in the big apple. One member stood out the most this week with consistent, weather and event appropriate outfits. This is the first OTW award for Sunny and the first time ever on Soshified Soshi Style, a member has had more than 2 outfits selected as most favorable of the week!

Bundled up against the cold weather, Sunny was seen at Incheon Airport earlier this week, donning a lovely blue Sandro coat and large grey/blue scarf. Although we are on the fence with the stockings, the ankle boots save the outfit, matching with the skirt and giving the outfit a much needed pop of color.

It seems Sooyoung and Jessica’s love for the French brand, Sandro has caught onto Sunny as she was seen with the brand twice during the promotional tour. Sunny wore a cute curry colored top that complimented her hair with a black collar, finished with a black blazer and trousers. An appropriate outfit for a interview that still has an element of Sunny’s fun personality with flirty red sandals.

Sunny finished off the promotional tour with an eye-catching outfit at the fansigning. The plaid coat, black scarf and ankle booties make for a cute, girly and charming ensemble.

Bravo Sunny, bravo!

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Yuri: The Boys Look

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Review: Marc Jacobs Daisy Eau de Toilette Spray

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Review on the Marc Jacobs Daisy Eau de Toilette Spray as seen with Jessica. (more…)

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Brand of 2011: Marc by Marc Jacobs

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It seems that the girls have become patrons of Marc by Marc Jacobs as the renowned brand topped our charts as the Brand of the Year. This diffusion line by Marc Jacobs proved to be a favorite due to the frequent appearances with the girls at the airport. They owned merchandise like apparel, bags, wristwatches, cases, and eyewear.

Known for the colorful and quirky designs, it’s not unlikely that our girls were tempted to purchase products from Marc by Marc Jacobs. Plus the modest price ranges was a huge factor to the unanimous win. We’re sure this trend will continue and the brand will be a strong contender for next year.

If purchasing their products wasn’t enough, Jessica even showed her love for the brand when she was invited along with her sister f(x)’s Krystal to the opening event in South Korea held nine months ago.

read more... Posted in Fashion Highlights, Hyoyeon, Jessica, Seohyun, Sooyoung, Taeyeon, Tiffany, Yoona, Yuri  
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Sooyoung: Soft and Big Natural Curls

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As requested by Azalee

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Outfits of the Week

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Once again, our girls walked through the airport just in time for the 23rd International Jewelry Tokyo and the 26th Golden Disk Awards in Osaka. And out of the nine, we found two girls whose outfits we think were very refreshing to see from superstars like SNSD. Long-legged members, Sooyoung and Yoona, decided not to bother with heels and sported sneakers to the airport. However, they didn’t let comfort win over fashion as they still tried to dress up.

Sooyoung went with smart casual by wearing a grey blazer, a boyfriend shirt with a belt around it, and a pair of leggings. We adore the way Sooyoung pulled up the collar of her blazer adding a new dimension to it. Her hair was gathered into a loose bun showing off her beautiful face. The baby blue satchel from J.ESTINA matched perfectly with her outfit.

Yoona, on the other hand, simply slipped on an oversized knit poncho-slash-sweater and wore black tights underneath. She accessorized with a polka-dot scarf from Marc Jacobs and a J.ESTINA tote bag. To top it all off, she wore her pair of the infamous Chuck Taylor by Converse. The outfit is very snug yet stylish, just perfect for the chilly weather.

One of the agenda of the girls in Japan includes the 23rd International Jewelry Convention where they seized the title of “Best Jewelry Wearer”. Seohyun stood out amongst members donned in dark colored dresses, in her refreshing white Versace number. She becomes the second member (Yoona being the first in Nina Ricci) to wear a piece from a Spring 2012 collection. Seohyun’s look is styled with tousled waves, barely there make-up and complimentary gold Jimmy Choo sandals. A fun, simple, flirty look that stands out even more with Seohyun’s smile.

read more... Posted in Outfit of the Week, Seohyun, Sooyoung, Yoona  

Review: Canon EOS 1Ds Mark III

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Review on Canon EOS 1Ds Mark III as seen on Seohyun. (more…)

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